{"id":17354,"date":"2022-10-31T17:14:28","date_gmt":"2022-10-31T16:14:28","guid":{"rendered":"https:\/\/congopubonline.com\/?p=17354"},"modified":"2022-11-03T16:45:08","modified_gmt":"2022-11-03T15:45:08","slug":"rachat-de-twitter-elon-musk-songe-a-faire-renaitre-vine-pour-concurrencer-tiktok","status":"publish","type":"post","link":"https:\/\/congopubonline.com\/?p=17354","title":{"rendered":"Rachat de Twitter: Elon Musk songe \u00e0 faire rena\u00eetre Vine pour concurrencer Tiktok"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Et si Vine revenait d\u2019entre les morts pour concurrencer toutes les nouvelles plateformes de cr\u00e9ation vid\u00e9o d\u2019aujourd\u2019hui ? Elon Musk, nouveau patron de Twitter, n\u2019en a pas exclu l\u2019id\u00e9e.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Telle une immense place de d\u00e9bats \u00e0 ciel ouvert, le compte Twitter d\u2019Elon Musk est devenu ces derniers jours le bureau des plaintes de millions d\u2019utilisateurs et la bo\u00eete \u00e0 id\u00e9es du nouveau patron de Twitter.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le multimillionnaire encha\u00eene les annonces concernant de possibles nouvelles fonctions sur la plateforme, g\u00e9n\u00e9ralement toujours en r\u00e9ponse aux requ\u00eates des internautes. Elon Musk a d\u00e9j\u00e0 \u00e9voqu\u00e9 l\u2019\u00e9ventuelle&nbsp;augmentation de la limite de caract\u00e8re&nbsp;pour les tweets. Il a aussi annonc\u00e9 la&nbsp;cr\u00e9ation d\u2019un conseil de mod\u00e9ration&nbsp;des contenus. Et le nouveau patron de Twitter ne compte pas s\u2019arr\u00eater l\u00e0, avec le possible retour des mythiques Vine.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Un sondage massivement relay\u00e9<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">C\u2019est une fois de plus gr\u00e2ce \u00e0 un tweet qu\u2019Elon Musk&nbsp;a relanc\u00e9 sa machine m\u00e9diatique et les sp\u00e9culations quant aux nouveaut\u00e9s \u00e0 venir sur sa derni\u00e8re acquisition. Et cette fois-ci, l\u2019homme le plus riche au monde a fait usage de la fonction \u00ab\u00a0Sondage\u00a0\u00bb de Twitter pour r\u00e9aliser son \u00e9tude de march\u00e9.<\/p>\n\n\n\n<blockquote class=\"twitter-tweet\"><p lang=\"en\" dir=\"ltr\">Bring back Vine?<\/p>\u2014 Elon Musk (@elonmusk) <a href=\"https:\/\/twitter.com\/elonmusk\/status\/1586918804780630016?ref_src=twsrc%5Etfw\">October 31, 2022<\/a><\/blockquote> <script async=\"\" src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n\n\n\n<p class=\"wp-block-paragraph\">La question de son sondage est on ne peut plus simple: \u00ab\u00a0Faire revenir Vine?\u00a0\u00bb, avec deux r\u00e9ponses possibles, \u00ab\u00a0oui\u00a0\u00bb ou \u00ab\u00a0non\u00a0\u00bb. En \u00e0 peine quelques heures, le sondage a d\u00e9j\u00e0 recueilli plus de deux millions de votes, profitant de la centaine de millions d\u2019abonn\u00e9s du compte. Pour le moment, le \u00ab\u00a0oui\u00a0\u00bb l\u2019emporte de loin, avec 70% des voix.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Vine, disparu des radars depuis 6 ans<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Officiellement ferm\u00e9 en 2016 apr\u00e8s 4 ans d\u2019existence,&nbsp;<a href=\"https:\/\/www.bfmtv.com\/tech\/nouveautes-produits\/twitter-enterre-vine-l-appli-de-video-sur-mobile_AN-201610270069.html\">Vine<\/a>&nbsp;pourrait ainsi faire son retour. L\u2019application cr\u00e9\u00e9e \u00e0 l\u2019\u00e9poque par Twitter permettait d\u2019h\u00e9berger de courtes vid\u00e9os de six secondes. Ce format court avait fait \u00e9merger de nombreux cr\u00e9ateurs de contenus.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En \u00e0 peine quelques mois d\u2019existence, Vine revendiquait 40 millions d\u2019utilisateurs \u00e0 travers le monde. Cela para\u00eet aujourd\u2019hui infime compar\u00e9 au milliard d\u2019utilisateurs de&nbsp;<a href=\"https:\/\/www.bfmtv.com\/tech\/tik-tok-affirme-avoir-franchi-le-seuil-d-un-milliard-d-utilisateurs-actifs_AD-202109270338.html\">TikTok<\/a>. Mais la plateforme avait r\u00e9ussi \u00e0 se faire un nom, et reste encore aujourd\u2019hui une r\u00e9f\u00e9rence pour les vid\u00e9os au format court. De nombreuses compilations de vid\u00e9os Vine cumulent aujourd\u2019hui des centaines de millions de vues sur Youtube.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Tomber pour mieux se relever?<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Vine n\u2019avait toutefois pas r\u00e9ussi \u00e0 devenir rentable. La plateforme de vid\u00e9os n\u2019avait pas de service de mon\u00e9tisation possible pour les cr\u00e9ateurs de contenus r\u00e9guliers, ce qui a fortement frein\u00e9 sa croissance. Le service \u00e9tait ainsi devenu un poids financier pour sa maison-m\u00e8re Twitter. Vine aurait co\u00fbt\u00e9 environ 10 millions de dollars par mois \u00e0 l\u2019entreprise am\u00e9ricaine.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La concurrence accrue des autres g\u00e9ants du secteur a aussi logiquement caus\u00e9 la chute de Vine. Instagram, Snapchat, Youtube et Facebook ont en effet multipli\u00e9 les offres similaires \u00e0 Vine pendant sa p\u00e9riode d\u2019existence. Et avec Tiktok, les&nbsp;\u00ab\u00a0shorts\u00a0\u00bb&nbsp;de Youtube mais aussi les&nbsp;Reels&nbsp;d\u2019Instagram, difficile d\u2019imaginer comment Vine pourrait aujourd&rsquo;hui r\u00e9ussir son retour, si toutefois il avait lieu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sous son sondage sur Twitter, Elon Musk a pos\u00e9 une autre question: \u00ab\u00a0Qu\u2019est-ce que nous pourrions faire pour que cela soit mieux que TikTok?\u00a0\u00bb. Plusieurs milliers de r\u00e9ponses se sont encha\u00een\u00e9es, de quoi donner de nouvelles pistes de travail pour le patron de Twitter. De quoi aussi renforcer son attrait pour la direction participative, du moins seulement avec ses internautes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Julie Ragot<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>BFM TV via CONGO PPUB Online <\/strong><\/p>\n<div class='epvc-post-count'><span class='epvc-eye'><\/span>  <span class=\"epvc-count\"> 430<\/span><span class='epvc-label'> Vues<\/span><\/div>","protected":false},"excerpt":{"rendered":"<p>Et si Vine revenait d\u2019entre les morts pour concurrencer toutes les nouvelles plateformes de cr\u00e9ation vid\u00e9o d\u2019aujourd\u2019hui ? Elon Musk, nouveau patron de Twitter, n\u2019en a pas exclu l\u2019id\u00e9e. Telle&hellip;<\/p>\n","protected":false},"author":1,"featured_media":17355,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[61],"tags":[1226,1206,1415],"class_list":["post-17354","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sci-et-tech","tag-elon-musk","tag-tiktok","tag-vine"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Rachat de Twitter: Elon Musk songe \u00e0 faire rena\u00eetre Vine pour concurrencer Tiktok - Congo Pub Online<\/title>\n<meta name=\"description\" content=\"Et si Vine revenait d\u2019entre les morts pour concurrencer toutes les nouvelles plateformes de cr\u00e9ation vid\u00e9o d\u2019aujourd\u2019hui ? 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