{"id":85458,"date":"2025-06-20T16:22:32","date_gmt":"2025-06-20T14:22:32","guid":{"rendered":"https:\/\/congopubonline.com\/?p=85458"},"modified":"2025-06-20T16:41:56","modified_gmt":"2025-06-20T14:41:56","slug":"le-secteur-du-diamant-sunit-pour-redorer-limage-des-pierres-naturelles","status":"publish","type":"post","link":"https:\/\/congopubonline.com\/?p=85458","title":{"rendered":"Le secteur du diamant s’unit pour redorer l’image des pierres naturelles"},"content":{"rendered":"\n

Plusieurs producteurs de diamants africains ont d\u00e9cid\u00e9 de s’unir pour promouvoir le diamant naturel. Une d\u00e9claration de principe a \u00e9t\u00e9 sign\u00e9e mercredi \u00e0 Luanda, en Angola. Les pays s’engagent \u00e0 verser 1% de leurs revenus annuels li\u00e9s \u00e0 la vente de diamants bruts au Conseil du diamant naturel (NDC).<\/p>\n\n\n\n

Le Conseil du diamant naturel (NDC) est une structure \u00e0 but non lucratif qui a, depuis plusieurs ann\u00e9es, pour mandat de faire la promotion du diamant. Mais avec les sanctions contre la Russie<\/strong><\/a>, les financements russes, qui \u00e9taient parmi les plus importants avec ceux du g\u00e9ant De Beers, se sont taris. L’accord de Luanda qui vient d’\u00eatre sign\u00e9 vise donc \u00e0 relancer la dynamique en collectant des fonds pour une campagne marketing mondiale en faveur des pierres naturelles exclusivement, par opposition \u00e0 celles fabriqu\u00e9es en laboratoire. Ces op\u00e9rations de promotion se veulent \u00ab g\u00e9n\u00e9riques <\/em>\u00bb, a priori donc sans mention d’origine pr\u00e9cise ou de marque, et cibleront \u00ab les principales r\u00e9gions consommatrices <\/em>\u00bb, selon le texte de l’accord<\/a><\/strong>.<\/p>\n\n\n\n

Les signataires sont les principaux producteurs du continent africain, \u00e0 savoir le Botswana, l’Afrique du Sud, l’Angola, la Namibie et la R\u00e9publique d\u00e9mocratique du Congo. L’innovation, c’est que les acheteurs de diamants bruts d’Anvers regroup\u00e9s au sein de l’AWDC et ceux de Duba\u00ef (DMCC) ainsi que d’autres organisations professionnelles (GJEPC en Inde, ADPA) se sont associ\u00e9s \u00e0 eux dans cette d\u00e9marche. D’autres pays tels que la Centrafrique, le Liberia, le Zimbabwe ou encore la C\u00f4te d’Ivoire, et hors Afrique, le Canada pourraient plus tard rejoindre cette initiative. La Russie n’a volontairement pas \u00e9t\u00e9 convi\u00e9e par les organisateurs de la rencontre de Luanda.<\/p>\n\n\n\n

R\u00e9action \u00e0 une crise de deux ans<\/h2>\n\n\n\n

Cela fait deux ans que l’ambiance n’est pas \u00e0 la f\u00eate dans la fili\u00e8re. Apr\u00e8s la reprise des affaires post-Covid, le march\u00e9 a \u00e9t\u00e9 min\u00e9 par le ralentissement \u00e9conomique g\u00e9n\u00e9ral, par la concurrence des diamants synth\u00e9tiques vendu \u00e0 des prix toujours plus bas, par l’absence de dynamisme sur le march\u00e9 chinois et par la guerre commerciale initi\u00e9e par Donald Trump qui a paralys\u00e9 la demande aux \u00c9tats-Unis, le pays o\u00f9 l’on ach\u00e8te le plus de pierres pr\u00e9cieuses. \u00ab M\u00eame si la consommation reprend petit \u00e0 petit, l’incertitude sur les taxes douani\u00e8res p\u00e8se toujours sur la demande am\u00e9ricaine, d’autant qu’il y a aussi dans le pays d’\u00e9normes stocks de diamants import\u00e9s par crainte qu’ils soient tax\u00e9s et qu’il faut maintenant \u00e9couler <\/em>\u00bb, explique un repr\u00e9sentant de l’industrie.<\/p>\n\n\n\n

Face \u00e0 la chute des prix du diamant, qui ont perdu entre 25 et 30% selon leur qualit\u00e9 et leur taille, plusieurs soci\u00e9t\u00e9s ont r\u00e9duit leur production. La derni\u00e8re en date, n’est autre que De Beers qui a baiss\u00e9 mi-juin ses objectifs de 2025 \u00e0 15 millions de carats, soit 5 millions de carats de moins que le dernier chiffre qui avait d\u00e9j\u00e0 \u00e9t\u00e9 r\u00e9vis\u00e9. \u00ab Il a fallu que la crise devienne vraiment aig\u00fce pour que les pays et les industriels se r\u00e9unissent et d\u00e9cident de d\u00e9bloquer des fonds<\/em> \u00bb, r\u00e9sume notre interlocuteur pour qui cette volont\u00e9 est le signe d’une prise de conscience de l’urgence qu’il y a \u00e0 agir en faveur de la promotion des diamants naturels.<\/p>\n\n\n\n

L’int\u00e9r\u00eat de l’Angola<\/h2>\n\n\n\n

L’Angola, qui a chapeaut\u00e9 la signature de l’accord, est en passe de prendre la troisi\u00e8me place des producteurs mondiaux derri\u00e8re les deux g\u00e9ants que sont le Bostwana et la Russie. \u00ab C’est quasiment le seul pays o\u00f9 la prospection est active et o\u00f9 l’on d\u00e9couvre encore de nouvelles mines, \u00e0 l’instar de celle tr\u00e8s prometteuse de Luele<\/a><\/strong> inaugur\u00e9e il y a un an et demi <\/em>\u00bb, pr\u00e9cise un expert de la fili\u00e8re. L’Angola a donc tout int\u00e9r\u00eat \u00e0 ce que la demande reparte et \u00e0 ce que les prix remontent. Tout comme De Beers, la compagnie mini\u00e8re d’\u00c9tat angolaise a annonc\u00e9, sans attendre, une contribution de 8 millions de dollars au pot commun \u2013 soit 1% de ses exportations de pierres brutes du 1er semestre, preuve de volont\u00e9 de relancer rapidement le secteur, pour les g\u00e9ants miniers.<\/p>\n\n\n\n

RFI<\/p>\n

<\/span> 204<\/span> Vues<\/span><\/div>","protected":false},"excerpt":{"rendered":"

Plusieurs producteurs de diamants africains ont d\u00e9cid\u00e9 de s’unir pour promouvoir le diamant naturel. Une d\u00e9claration de principe a \u00e9t\u00e9 sign\u00e9e mercredi \u00e0 Luanda, en Angola. Les pays s’engagent \u00e0…<\/p>\n","protected":false},"author":1,"featured_media":85481,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[844,51],"tags":[],"class_list":["post-85458","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-a-la-une","category-economie"],"yoast_head":"\nLe secteur du diamant s'unit pour redorer l'image des pierres naturelles - Congo Pub Online<\/title>\n<meta name=\"description\" content=\"Le secteur du diamant s'unit pour redorer l'image des pierres naturelles \u00c0 la Une\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/congopubonline.com\/?p=85458\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le secteur du diamant s'unit pour redorer l'image des pierres naturelles\" \/>\n<meta property=\"og:description\" content=\"Le secteur du diamant s'unit pour redorer l'image des pierres naturelles \u00c0 la Une\" \/>\n<meta property=\"og:url\" content=\"https:\/\/congopubonline.com\/?p=85458\" \/>\n<meta property=\"og:site_name\" content=\"Congo Pub Online\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/web.facebook.com\/Congopubonline\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-20T14:22:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-20T14:41:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/congopubonline.com\/wp-content\/uploads\/2025\/06\/AA1H6a6d.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"768\" \/>\n\t<meta property=\"og:image:height\" content=\"432\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin9775\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@CONGOPUBOnline\" \/>\n<meta name=\"twitter:site\" content=\"@CONGOPUBOnline\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin9775\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/congopubonline.com\/?p=85458#article\",\"isPartOf\":{\"@id\":\"https:\/\/congopubonline.com\/?p=85458\"},\"author\":{\"name\":\"admin9775\",\"@id\":\"https:\/\/congopubonline.com\/#\/schema\/person\/d2f3a940be2e9c1a0e4f8831e203f3cc\"},\"headline\":\"Le secteur du diamant s’unit pour redorer l’image des pierres naturelles\",\"datePublished\":\"2025-06-20T14:22:32+00:00\",\"dateModified\":\"2025-06-20T14:41:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/congopubonline.com\/?p=85458\"},\"wordCount\":758,\"publisher\":{\"@id\":\"https:\/\/congopubonline.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/congopubonline.com\/?p=85458#primaryimage\"},\"thumbnailUrl\":\"https:\/\/congopubonline.com\/wp-content\/uploads\/2025\/06\/AA1H6a6d.jpeg\",\"articleSection\":[\"\u00c0 la Une\",\"Economie\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/congopubonline.com\/?p=85458\",\"url\":\"https:\/\/congopubonline.com\/?p=85458\",\"name\":\"Le secteur du diamant s'unit pour redorer l'image des pierres naturelles - Congo Pub Online\",\"isPartOf\":{\"@id\":\"https:\/\/congopubonline.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/congopubonline.com\/?p=85458#primaryimage\"},\"image\":{\"@id\":\"https:\/\/congopubonline.com\/?p=85458#primaryimage\"},\"thumbnailUrl\":\"https:\/\/congopubonline.com\/wp-content\/uploads\/2025\/06\/AA1H6a6d.jpeg\",\"datePublished\":\"2025-06-20T14:22:32+00:00\",\"dateModified\":\"2025-06-20T14:41:56+00:00\",\"description\":\"Le secteur du diamant s'unit pour redorer l'image des pierres naturelles \u00c0 la Une\",\"breadcrumb\":{\"@id\":\"https:\/\/congopubonline.com\/?p=85458#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/congopubonline.com\/?p=85458\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/congopubonline.com\/?p=85458#primaryimage\",\"url\":\"https:\/\/congopubonline.com\/wp-content\/uploads\/2025\/06\/AA1H6a6d.jpeg\",\"contentUrl\":\"https:\/\/congopubonline.com\/wp-content\/uploads\/2025\/06\/AA1H6a6d.jpeg\",\"width\":768,\"height\":432},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/congopubonline.com\/?p=85458#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/congopubonline.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Le secteur du diamant s’unit pour redorer l’image des pierres naturelles\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/congopubonline.com\/#website\",\"url\":\"https:\/\/congopubonline.com\/\",\"name\":\"Congo Pub Online\",\"description\":\"Votre site d'actualit\u00e9\",\"publisher\":{\"@id\":\"https:\/\/congopubonline.com\/#organization\"},\"alternateName\":\"Marketing 3.0\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/congopubonline.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/congopubonline.com\/#organization\",\"name\":\"Congo Pub Online\",\"url\":\"https:\/\/congopubonline.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/congopubonline.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/congopubonline.com\/wp-content\/uploads\/2022\/09\/LOGO_CONGO-PUB-Online_Version-2.jpg\",\"contentUrl\":\"https:\/\/congopubonline.com\/wp-content\/uploads\/2022\/09\/LOGO_CONGO-PUB-Online_Version-2.jpg\",\"width\":374,\"height\":223,\"caption\":\"Congo Pub Online\"},\"image\":{\"@id\":\"https:\/\/congopubonline.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/web.facebook.com\/Congopubonline\",\"https:\/\/x.com\/CONGOPUBOnline\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/congopubonline.com\/#\/schema\/person\/d2f3a940be2e9c1a0e4f8831e203f3cc\",\"name\":\"admin9775\",\"sameAs\":[\"http:\/\/congopubonline.com\"],\"url\":\"https:\/\/congopubonline.com\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Le secteur du diamant s'unit pour redorer l'image des pierres naturelles - Congo Pub Online","description":"Le secteur du diamant s'unit pour redorer l'image des pierres naturelles \u00c0 la Une","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/congopubonline.com\/?p=85458","og_locale":"fr_FR","og_type":"article","og_title":"Le secteur du diamant s'unit pour redorer l'image des pierres naturelles","og_description":"Le secteur du diamant s'unit pour redorer l'image des pierres naturelles \u00c0 la Une","og_url":"https:\/\/congopubonline.com\/?p=85458","og_site_name":"Congo Pub Online","article_publisher":"https:\/\/web.facebook.com\/Congopubonline","article_published_time":"2025-06-20T14:22:32+00:00","article_modified_time":"2025-06-20T14:41:56+00:00","og_image":[{"width":768,"height":432,"url":"https:\/\/congopubonline.com\/wp-content\/uploads\/2025\/06\/AA1H6a6d.jpeg","type":"image\/jpeg"}],"author":"admin9775","twitter_card":"summary_large_image","twitter_creator":"@CONGOPUBOnline","twitter_site":"@CONGOPUBOnline","twitter_misc":{"\u00c9crit par":"admin9775","Dur\u00e9e de lecture estim\u00e9e":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/congopubonline.com\/?p=85458#article","isPartOf":{"@id":"https:\/\/congopubonline.com\/?p=85458"},"author":{"name":"admin9775","@id":"https:\/\/congopubonline.com\/#\/schema\/person\/d2f3a940be2e9c1a0e4f8831e203f3cc"},"headline":"Le secteur du diamant s’unit pour redorer l’image des pierres naturelles","datePublished":"2025-06-20T14:22:32+00:00","dateModified":"2025-06-20T14:41:56+00:00","mainEntityOfPage":{"@id":"https:\/\/congopubonline.com\/?p=85458"},"wordCount":758,"publisher":{"@id":"https:\/\/congopubonline.com\/#organization"},"image":{"@id":"https:\/\/congopubonline.com\/?p=85458#primaryimage"},"thumbnailUrl":"https:\/\/congopubonline.com\/wp-content\/uploads\/2025\/06\/AA1H6a6d.jpeg","articleSection":["\u00c0 la Une","Economie"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/congopubonline.com\/?p=85458","url":"https:\/\/congopubonline.com\/?p=85458","name":"Le secteur du diamant s'unit pour redorer l'image des pierres naturelles - Congo Pub Online","isPartOf":{"@id":"https:\/\/congopubonline.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/congopubonline.com\/?p=85458#primaryimage"},"image":{"@id":"https:\/\/congopubonline.com\/?p=85458#primaryimage"},"thumbnailUrl":"https:\/\/congopubonline.com\/wp-content\/uploads\/2025\/06\/AA1H6a6d.jpeg","datePublished":"2025-06-20T14:22:32+00:00","dateModified":"2025-06-20T14:41:56+00:00","description":"Le secteur du diamant s'unit pour redorer l'image des pierres naturelles \u00c0 la Une","breadcrumb":{"@id":"https:\/\/congopubonline.com\/?p=85458#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/congopubonline.com\/?p=85458"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/congopubonline.com\/?p=85458#primaryimage","url":"https:\/\/congopubonline.com\/wp-content\/uploads\/2025\/06\/AA1H6a6d.jpeg","contentUrl":"https:\/\/congopubonline.com\/wp-content\/uploads\/2025\/06\/AA1H6a6d.jpeg","width":768,"height":432},{"@type":"BreadcrumbList","@id":"https:\/\/congopubonline.com\/?p=85458#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/congopubonline.com\/"},{"@type":"ListItem","position":2,"name":"Le secteur du diamant s’unit pour redorer l’image des pierres naturelles"}]},{"@type":"WebSite","@id":"https:\/\/congopubonline.com\/#website","url":"https:\/\/congopubonline.com\/","name":"Congo Pub Online","description":"Votre site d'actualit\u00e9","publisher":{"@id":"https:\/\/congopubonline.com\/#organization"},"alternateName":"Marketing 3.0","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/congopubonline.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/congopubonline.com\/#organization","name":"Congo Pub Online","url":"https:\/\/congopubonline.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/congopubonline.com\/#\/schema\/logo\/image\/","url":"https:\/\/congopubonline.com\/wp-content\/uploads\/2022\/09\/LOGO_CONGO-PUB-Online_Version-2.jpg","contentUrl":"https:\/\/congopubonline.com\/wp-content\/uploads\/2022\/09\/LOGO_CONGO-PUB-Online_Version-2.jpg","width":374,"height":223,"caption":"Congo Pub Online"},"image":{"@id":"https:\/\/congopubonline.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/web.facebook.com\/Congopubonline","https:\/\/x.com\/CONGOPUBOnline"]},{"@type":"Person","@id":"https:\/\/congopubonline.com\/#\/schema\/person\/d2f3a940be2e9c1a0e4f8831e203f3cc","name":"admin9775","sameAs":["http:\/\/congopubonline.com"],"url":"https:\/\/congopubonline.com\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/congopubonline.com\/index.php?rest_route=\/wp\/v2\/posts\/85458","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/congopubonline.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/congopubonline.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/congopubonline.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/congopubonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=85458"}],"version-history":[{"count":1,"href":"https:\/\/congopubonline.com\/index.php?rest_route=\/wp\/v2\/posts\/85458\/revisions"}],"predecessor-version":[{"id":85475,"href":"https:\/\/congopubonline.com\/index.php?rest_route=\/wp\/v2\/posts\/85458\/revisions\/85475"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/congopubonline.com\/index.php?rest_route=\/wp\/v2\/media\/85481"}],"wp:attachment":[{"href":"https:\/\/congopubonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=85458"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/congopubonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=85458"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/congopubonline.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=85458"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}